Our Story

EBELLE Sdn. Bhd. was established in the year 2021. It is a new e-business retail platform that combines product development, sales, marketing, planning, operation, and management.
Belle, it means “beauty”, also the inspiration for our mission. Ebelle is dedicated in researching and developing the women’s favourite products and consumer needs worldwide. We will continue to explore, innovate, and improve to ensure that all of our beauty products meet the beauty desires of public while also finding their own unique to shine and bloom as our slogan “ BLOOM YOURSELF, ANYTIME.”
Ebelle has also established two-tier physical store to provide a better experience for consumers and agents. It provides a good environment for brand agents to conduct offline activities.

The Founder

Vionna, a pioneer of e-commerce retail and marketing, first encountered e-commerce in college at the age of 21 in 2018. By 2019, she led a team of over 500 people, achieving remarkable sales of nearly $10 million in just three months. This period also marked her first million-dollar annual income, a watershed moment in her career. Nota- bly, she was invited to share her insights alongside renowned female entrepreneurs like Dong Mingzhu and joined the exclusive Tsinghua EMBA President class.
Fast forward to 2021, Vionna took the helm of Ebelle as its executive CEO. The brand’s inaugural two skincare products experienced a whirlwind success, selling out in less than a month. These remarkable achievements are just the beginning of Ebelle’s promising journey under her leadership.
Ebelle has also established two-tier physical store to provide a better experience for consumers and agents. It provides a good environment for brand agents to conduct offline activities.
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